BBC

BBC Brewery

Live the BBC Experience

To enhance the user experience, my design approach for the BBC Cervecería website focused on presenting the most relevant information in an innovative and engaging manner. I employed a diverse range of typefaces and sizes from the BBC’s brand manual to establish a visual hierarchy that guides the user through the page. Additionally, I blended colors, illustrations, and photographs to craft a cohesive and appealing user experience

In collaboration with Anheuser-Busch InBev

Insight

There is no organized site with information on beer types and awards received.
There is no site informing customers about pubs, wine cellars, and experiences.
There is no site consolidating information about the brewery.

Solution

Proposal to showcase different beer types, whether house or seasonal, through a slider that includes typography and illustrations for each flavor. Each product has a detailed section providing more information.
Internal design featuring a map to visualize the Pubs and Wine Cellars in Bogotá. Alongside animations, photos of food and places are displayed.
Creation of the website that preserves the brand identity and includes tabs with information about Pubs and Wine Cellars, products, and history. Additionally, animations are incorporated to bring more dynamism to the elements. Designed to be responsive.

Website Responsive

World-Class Local Brewery

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